How to Add Order Bumps to WooCommerce Checkout
The checkout page is where a shopper is most ready to spend. They’ve chosen their products, decided to buy and are entering their details. A WooCommerce order bump makes use of that moment: a small, relevant add-on, such as express processing, an extended warranty or a matching accessory, offered as a single checkbox right on the checkout page. One click adds it to the order, with no pop-ups and no extra pages.
In this guide, you’ll learn what an order bump is, how it differs from upsells and cross-sells, how to add one to WooCommerce, what makes an offer convert and which mistakes to avoid.
What Is an Order Bump?
An order bump is a pre-checkout offer shown inside the checkout form, usually as a highlighted box with a checkbox:
☐ Yes, add express processing for $4.99. Your order ships within 24 hours instead of 3–5 days.
If the customer ticks the box, the item is added and the order total updates instantly. If they ignore it, nothing changes. There’s no redirect and no second decision to make.
Order Bumps vs Upsells vs Cross-Sells
| Offer type | Where it appears | Example |
|---|---|---|
| Upsell | Product page | “Upgrade to the 2-year plan” |
| Cross-sell | Cart page | “Customers also bought a carry case” |
| Order bump | Checkout page | “Add gift wrapping for $3” |
| One-click post-purchase upsell | After payment | “Add a second pair at 30% off” |
WooCommerce includes upsells and cross-sells in the product settings, but it doesn’t include order bumps. You’ll need a plugin for those.
Why Order Bumps Work
- Peak buying intent. The customer has already decided to buy, so a small add-on feels like part of the same decision.
- Low friction. One checkbox is the smallest possible ask.
- A small price relative to the order. A $5 add-on on a $60 order feels minor.
- Useful offers. The best bumps solve a real problem, such as faster delivery or protection for the purchase.
Even a modest take rate adds up. If 10% of 1,000 monthly orders accept a $6 bump, that’s $600 in extra monthly revenue with no extra traffic.
How to Add an Order Bump in WooCommerce
Step 1: Install an Order Bump Plugin
Order Bumps for Checkout from Simpli Plugin is a free option. It places friction-free offers, such as priority processing, extended warranties or complementary products, directly in the checkout as a simple one-click checkbox, so you capture extra revenue at the point of highest buying intent while keeping checkout clean.
- Download the plugin ZIP from its product page.
- Go to Plugins → Add New Plugin → Upload Plugin.
- Upload the file, click Install Now, then Activate Plugin.
Step 2: Create the Bump Product
Most order bumps add a regular WooCommerce product to the cart. Create a product for your offer, for example “Express Processing” or “2-Year Extended Warranty,” with a clear name, price and short description. For services like express processing, mark the product as Virtual so it doesn’t add shipping weight.
Step 3: Configure the Offer
In the plugin settings, choose the product to offer and write the offer text. Keep the headline short and lead with the benefit. Then save and check how the box looks on your checkout page.
Step 4: Test the Full Flow
- Add a product and go to checkout.
- Tick the bump and confirm the total updates.
- Untick it and confirm the item is removed.
- Place a test order and check the bump appears in the order details and confirmation email.
Want bumps that change based on what’s in the cart, the customer’s history or the order total? Simpli Plugin’s team builds custom WooCommerce checkout extensions with your exact offer logic.
Order Bump Ideas That Convert
- Express processing or priority shipping for impatient buyers.
- Extended warranty or protection plan for electronics, furniture and tools.
- Gift wrapping and a gift note, especially around holidays.
- A refill, battery or consumable the main product needs.
- A matching accessory, such as a case, strap or cleaning kit.
- A digital add-on, such as a setup guide, template pack or video course.
Best Practices for WooCommerce Order Bumps
- Keep the price low. A common rule of thumb is 10–30% of the typical order value.
- Make it relevant. A phone case bump on a store selling candles confuses customers.
- Offer one bump at a time. Several offers turn checkout into a shopping page and slow customers down.
- Never pre-tick the box. Adding paid items by default erodes trust, generates refunds and can breach consumer protection rules in some regions.
- Be clear about the price. Show the exact amount in the headline.
- Test your copy. Try different headlines and offers, and keep the version with the higher take rate.
Common Problems and How to Fix Them
The Bump Doesn’t Appear on Checkout
Check whether your store uses the classic or block-based checkout. Some extensions only support one of them. Clear any page cache, and test with a default theme to rule out theme conflicts.
The Total Doesn’t Update When the Box Is Ticked
A script optimisation plugin may be delaying or combining JavaScript on the checkout page. Exclude checkout scripts from optimisation and test again.
The Bump Product Adds Shipping Costs
Mark service-type bump products, such as express processing or warranties, as virtual so they don’t count toward shipping weight or trigger shipping fees.
Related Guides
- How to Add a Free Shipping Bar in WooCommerce
- How to Customize WooCommerce Checkout Fields
- How to Add a Side Cart to WooCommerce
Frequently Asked Questions
Does WooCommerce support order bumps natively?
No. WooCommerce supports upsells and cross-sells, but order bumps on the checkout page need a plugin or custom code.
How many order bumps should I show?
One is usually best. If you test more than one, keep them clearly separate and closely related to the main purchase.
Will an order bump hurt my conversion rate?
A single, relevant, unticked bump rarely affects conversion. Problems start with aggressive designs, pre-ticked boxes or several competing offers.
What’s a good order bump take rate?
It varies widely by product and offer. Track the percentage of orders that include the bump, and test changes to the offer and copy to improve it.
Earn More From Every Checkout
An order bump is one of the easiest ways to raise average order value without extra traffic. Offer one relevant, fairly priced add-on, keep the box unticked, write a clear benefit-led headline and test the results.
Download Order Bumps for Checkout for free, and explore more free WooCommerce plugins from Simpli Plugin. If you need advanced offer logic, our developers can build it.